Your Customer Service Policy

No Customer Service Policy? Think it sounds too grand for a small biz – think again! On the days when you’re not quite as motivated as usual or not “firing on all cylinders” a Customer Service Policy will be what sees you through! If you haven’t got one, start thinking about it now. Have you ever asked your customers what they think of your service? If not, it’s a great excuse to “touch-base” with them today. How important do you think customer service is? Think about your own buying experiences before you dismiss it as trivia! Identify your successes and your failings and act on them. Exceptional customer service is a great way of adding value to your product or service at zero cost. Once you have your policy, spell it out on all your promotional material- it’s one of the best ways to set you aside from your competitors.