Are you building a list?

Every time someone makes contact with your business, you know they’re a potential customer. They may not buy from you straight away but their contact means that what you’re offering has meant something to them at some point. This is really important. What’s even more important is that you retain their contact details (with their permission) and stay in touch with them. This way you can start to compile a list before you’ve even signed up a single deal! Build your list throughout the life of your business and use it to “launch” products/ideas/concepts or use it just to stay in touch. Once the list becomes wieldy you can separate it into groups. You’ll see, your list will be one of your most powerful assets!